There are three types of career changers. Knowing which one you are can make a huge difference in your job search strategy.
The first type is an industry changer. You’re looking to do the same type of work, just in a different industry.
For example: You’re a marketer in healthcare, who wants to do marketing in a consumer goods company
The second type is a functional changer. You’re looking to stay in your industry but do a different type of work.
For example: You’re a marketer in healthcare, who wants to do product management in healthcare.
The third type is a wholesale changer. You’re looking to do something entirely new in a new industry. (e.g. you’re a marketer in healthcare, who wants to do data and analytics in a tech company)
I’ve personally been all three over the course of my career. Each have their own sets of career change opportunities and challenges, but by far wholesale changer requires the most career change planning.